A menswear label where heritage meets modernity.
Three packaging boxes in graduated sizes are wrapped with papers subtly yellowed to different tones, translating the passage of time into a design element.
The new logo and bespoke typeface continue this language of quiet precision, bridging craftsmanship, memory, and modernity.
Awards
Tokyo TDC Awards, Prize nominee
Creative director, designer
Mak Kai Hang
Project manager
Fiona Li
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