New identity and packaging for INSIS— a wardrobe beyond seasons, age, and identity. Introducing the brand’s first-ever symbol, inspired by the power of perseverance embodied in its name and the iconic knot element found in its signature pieces.
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New symbol
The new symbol is an evolution of the original, transformed into a more dynamic and speed-oriented form. It is paired with a bespoke typeface and new colours to create the new visual language, ensuring that the brand projects a consistent and vibrant image across different media and contexts.
Transforming geography into interaction.
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SALIGIA